Graphic design & User Experience

User experience

Website Development

Graphic Design

Designed promotional posters and social media graphics for FinanceFair

Directed the 3D visualization for a conceptual deodorant campaign. Built a bespoke virtual studio in Blender to create a warm, rich atmosphere that matched the product's chocolate fragrance. Managed the entire 3D pipeline—from initial concept and modeling to final high-quality renders—to produce compelling visuals ready for advertising

Other Poster and Illustrator

Developed a speculative design project, 'Eden Garden,' to deliver a social commentary on environmental destruction through the concept of a futuristic real estate advertisement.

Award: Top 10 National Finalist, Smarter Travel Student Awards Ireland (2025)

Challenge: To tackle low public transport usage among students in Dublin and encourage more sustainable daily commutes.

Solution: I designed and conceptualized a comprehensive solution that included:

A Gamified Loyalty Program: A mobile-first loyalty system for the Student Leap Card that incentivized frequent use of public transport. Users could "climb the ranks" from Explorer to Gold status to unlock rewards and free trips.
An Innovative Digital Marketing Campaign: A multi-channel digital campaign aimed at students, using social media and on-campus promotion to drive awareness, program sign-ups, and foster a community around sustainable travel.

Outcome: The project's creative approach to changing user behavior was recognized for its innovation and potential impact, securing a place as one of the Top 10 National Finalists in Ireland.

Project: Student Leap Loyalty Program & Campaign

User experience

App for edely people

This project is a prototype for a digital diary app created specifically for older adults. The design focuses on accessibility and ease of use, featuring a clean interface, large, readable fonts, and simple navigation to provide a comfortable and intuitive journaling experience for seniors.

Problem Statement

How might we improve the emotional well-being of older adults, and strengthen their connections with family and community, by designing an accessible digital platform that utilizes reminiscence therapy techniques?